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May 30, 2004
Coming Soon: Brother Jebediah's Extra-Bland Salsa
Today's thoroughly humorous attempt at marketing comes from the chips and snacks aisle at Portsmouth's own Shaw's Supermarket. Somewhere along the way, the folks at Bachman must have been sitting in a room, brainstorming, asking themselves, "How can we make our cheap, knock-off corn chips more appealing? How can we make them seem more wholesome, more nutritious?" This is what they came up with:
Because nobody makes quality Mexican snack food like the Amish.
Posted by Dan at May 30, 2004 12:57 PM
Comments
Wow, I wonder what this Mexi-Amish community looks like. I've never actually seen a low-rider horse and buggy cart; it sounds interesting...
Posted by: miles at May 31, 2004 09:07 AM
I think it's time for Weird Al to get on the stick. As he proved with Amish Paradise, there's nothing quite as funny as using the Amish to help mock other cultures:
http://www.google-lyrics.com/lyrics/lyrics_yankovic_weird_al_lyrics/yankovic_weird_al_amish_paradise_lyrics.html#
Posted by: Dan at May 31, 2004 10:44 AM
I'm even more puzzled by the need to include a pronounciation guide right on the bag.
Posted by: kineiko at June 1, 2004 11:22 AM
I think they do that specifically for New England markets. It's a quixotic attempt to keep the townies from saying "Chip-ee-ters".
Posted by: Dan at June 1, 2004 11:39 AM
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